How can you create an authentic voice that conveys your values as an art professional and citizen of the world?

How can you produce social content that brings your work to expanding networks of journalists, curators, critics, and collectors?

In my workshop “The Art of Instagram,” I share strategies for creative professionals at all stages in their careers.

I offer tips and tricks for building community and social capital, gaining visibility, and connecting with influencers. And I teach best practices for combining online and face-to-face networking.

Instagram Stories is an increasingly powerful tool to engage followers and direct them to your feed. Learn tactics for shooting and posting stills and videos in a hands-on workshop.



"If you are looking for art-world street cred and mad social media skills, there is no better combo than this amazing lady, @rcembalest! She captivated a sold-out crowd and then took them on a road trip throughout the @ArtCentersf artists' studios!"

— Dennis Scholl, President and CEO, ArtCenter/South Florida

"Robin graciously agreed to host a workshop at Twitter's N.Y.C. headquarters for Women of Color in Art & Media. It was a special opportunity for our guests and team members to learn from Robin's professional experience and gain a glimpse into her editorial process as it applies to social media. Robin provided actionable tactics, tips, and tricks for using various platforms successfully as an artist or arts organization and gave substantive examples. The audience was very engaged, and we received wonderful feedback from the group on the session's versatility and liveliness. We'd welcome Robin again anytime and enjoy following her adventures through her social media feeds!"

Ariel Adkins, Art and Culture Liaision, Twitter


"Robin's talk on social media strategies at BRIC drew a huge crowd from the art community and offered specific, concrete tips for making one's social media content more interesting, engaging, and attention-grabbing. She boasts an acute knowledge of the art world — in New York and worldwide — which makes the advice she offers right on target."

— Elizabeth Ferrer, Vice President of Contemporary Art, BRIC


"Robin Cembalest's workshop for Museum Hue was creative and captivating. Through her teaching, participants learned how to curate their online presence to help get noticed and grow in their careers. They learned how to create a narrative on social media that is tailored to a target audience by developing a robust newsfeed/timeline. Attendees also gained knowledge of the importance of one-of-a-kind content that will substantially boost their professional visibility and following."

— Stephanie A. Johnson-Cunningham, Cofounder, Museum Hue



Interested in hosting a workshop? Please contact me to learn more.